Soft and dry? Levi's launches 'waterless' denim
:max_bytes(150000):strip_icc()/how-often-should-you-wash-jeans-1-2000-14a77f32b65b4beea22f755c43cb874a.jpg "How Often Should You Wash Your Jeans? Experts Weigh In")
How Often Should You Wash Your Jeans? Experts Weigh In
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/cdn.vox-cdn.com/uploads/chorus_image/image/45267730/levi-strauss-jeans_2014_5.0.jpg "To Wash or Not To Wash Your Levi's? Puretergent's Founder Weighs In - Racked SF")